THE BOOKSHELF · EnglishWhy Are There Snowblowers in Miami?: Transform Your Business Using the Five Principles of Engagement
By Miriam GraceAs a senior executive for a major department store chain, Steve Goldstein was shocked to find snowblowers for sale at the company's Miami store. When Goldstein asked a salesman on the floor how long this had been going on, he replied, "I've been here for thirty years, and we've been getting them since I've been here." For Goldstein, this one snowblower experience crystallizes all the dysfunction he has seen in business over the course of his career. Whether it's having snowblowers for sale in a place where it never snows or a more pervasive issuelike having so many meetings scheduled there's no time left to actually solve any problemsdysfunct
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